Dec 2, 2010

[Super Hero News] Marvel Announces Retailer Support For The Point One Program

 

Marvel Announces Retailer Support For The Point One Program

The Point One program is a tremendous opportunity for both retailers and
Marvel, and Marvel is proud to work with retailers to promote this
unprecedented initiative. The Point One program offers readers the
perfect starting point for new storylines spinning out of the new year.
Self-contained and featuring some of Marvel's greatest talent and
characters, these Point One books will lay the groundwork for a whole
year's worth of storytelling.

Marvel is pleased to announce the rollout of retailer support items for
the Point One Program starting in February. In an effort to maximize
consumer awareness and sales, retailers will be able to order an
assortment of free promotional items tied directly into the Point One
program.

These items include:

* Marvel Point One Bookmark - in stores 12/15/10
* Marvel Point One Postcards - in stores 1/5/11
* Marvel Point One Shelf talkers - in stores 2/2/11

Retailers: For more information on ordering additional items or how to
qualify for the free promo items, please refer to the Marvel Mailer. As
a reminder, these are the upcoming Point One titles on sale Feb through
April 2011:

FEBRUARY 2011
* AMAZING SPIDER-MAN #654.1
* INVINCIBLE IRON MAN #500.1
* WOLVERINE #5.1

MARCH 2011
* CAPTAIN AMERICA #615.1
* DEADPOOL #32.1
* HULK #30.1
* THOR #620.1
* UNCANNY X-FORCE #5.1

APRIL 2011
* AVENGERS #12.1
* SECRET AVENGERS #11.1
* UNCANNY X-MEN #534.1

To find a comic shop near you, call 1-888-comicbook or visit
www.comicshoplocator.com <http://www.comicshoplocator.com/>

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney
Company, is one of the world's most prominent character-based
entertainment companies, built on a proven library of over 8,000
characters featured in a variety of media over seventy years. Marvel
utilizes its character franchises in entertainment, licensing and
publishing. For more information visit www.marvel.com
<http://www.marvel.com/>
FOR MORE INFORMATION AND/OR ARTWORK PLEASE CONTACT:
Arune Singh
MARVEL ENTERTAINMENT
212-576-4061

asingh@marvel.com

---

James Viscardi | Junior Sales Administrator

(Please Note NEW Address)

Marvel Entertainment LLC

135 W 50th Street, 7th Floor

NY, NY 10020

p: (212) 576-4000 x8201

e: jviscardi@marvel.com

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Nothing contained in this e-mail shall (a) be considered a legally binding agreement, amendment or modification of any agreement with Marvel, each of which requires a fully executed agreement to be received by Marvel or (b) be deemed approval of any product, packaging, advertising or promotion material, which may only come from Marvel's Legal Department.
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