Super Hero News: [Super Hero News] ARCHIE COMICS AND MOONSCOOP PARTNER FOR NEW ANIMATED SABRINA, THE TEENAGE WITCH TELEVISION SERIES

*FOR IMMEDIATE RELEASE: ARCHIE COMICS AND MOONSCOOP PARTNER FOR NEW ANIMATED
SABRINA, THE TEENAGE WITCH TELEVISION SERIES*

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*ICONIC CHARACTER TO BE REIMAGINED FOR A MODERN AUDIENCE, IN THE VEIN OF
HARRY POTTER, TWILIGHT AND BUFFY, THE VAMPIRE SLAYER*

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*New York, NY and Los Angeles, CA (September 22, 2011) --* Archie Comics,
the leading mass market comic book publisher in the world and home to
leading all-ages properties Archie, Betty and Veronica, Jughead and Josie
and the Pussycats announced plans to partner with Moonscoop, one of the
leading worldwide animation production studios, to create a new animated
series based on the adventures of Sabrina, the Teenage Witch.

Sabrina, one of the most popular properties in Archie's wide collection of
characters and universes, has been a strong presence in visual media since
the 1970s, and was the focus of a long-running ABC and The WB sitcom, which
was followed by an equally-successful animated series which ran on ABC.

The Archie/Moonscoop partnership will bring a new look to the long-running
character, and bring her in line with a more modern and teen-centric
sensibility. Sabrina will face the trials and tribulations all teens come
across – along with monsters and the supernatural.

"Sabrina is a huge and important character for Archie, so we were very
careful in how we brought her back to animation. The team at Moonscoop are
the perfect partners for us," said Archie Co-CEO Jon Goldwater. "They know
how to put together quality animation and they get the characters. We're
excited and honored to be working with such a talented group."

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Moonscoop will bring the company's award-winning production and creative
teams together to reimagine the character and her supporting cast for a
modern audience and an integral part of Moonscoop's past catalogue of
animated programming (currently over 3,000 half-hours and growing). Current
Moonscop projects include Hero: 108, Tara Duncan, Fantastic Four, Casper,
Code Lyoko, Titeuf and Wild Grinders among many others.

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Mike Young, CEO of Moonscoop's North American office said: "We can't wait to
collaborate on production of these fantastic new shows. The Archie Comics
library is a real treasure trove of brands ideal for bringing to animated
life for television." Nicolas Atlan, Executive Chairman added: "Sabrina The
Teenage Witch and Little Archie's will have a top-quality look and feel that
captures the essence of the original illustrations and stories, while giving
them fresh appeal for international TV audiences."

Moonscoop and Archie are looking to launch the animated series with a
network or cable partner in the coming year.

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DOWNLOAD TEXT, ART AND CODE FILES HERE
http://www.img.archiecomics.com/download/sabrina.zip
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*ABOUT ARCHIE COMICS*

*Archie Comics is the leading mass market comic book publisher in the world
and the home to a wide array of the most popular humor, action-adventure and
superhero characters in entertainment, including Archie, Jughead, Betty and
Veronica, Reggie, Kevin Keller, Josie and the Pussycats, Sabrina, the
Teenage Witch, the Mighty Crusaders, Super Duck, Lil' Jinx and many more.
Archie Comics have sold almost 2 billion comics worldwide and are published
around the world in a number of languages. In addition to comics, Archie
characters have been featured prominently in animation, television, film and
music in various popular incarnations.*

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*ABOUT MOONSCOOP*

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*Moonscoop is a leading worldwide kids production, distribution, brand
management and entertainment company, focused on producing original projects
and building brands with international appeal and longevity. **Its rights
library combines many of the most successful programs and best-loved
animated creations in the global television market and includes over 3,000
half-hours of programming airing in more than 160 territories worldwide. Key
brands include "Tara Duncan", "The Davincibles", "Super Sportlets, "Code
Lyoko," "Fantastic Four," "Titeuf" (Tootuff) the Series and Feature Film,
"Chloe's Closet." , "Pet Alien", "Hero:108", "Dive Olly Dive!" "Geronimo
Stilton" and "Casper" which are licensed in markets around the world.
Moonscoop's production slate currently includes "Hero:108 Season 2", ,
"Geronimo Stilton Season2", "Casper Season 2", and "Ava Riko Teo Season 2" .
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*ARCHIE COMICS PRESS CONTACT:*

Alex Segura

Executive Director of Publicity and Marketing

Archie Comics

alex.segura@archiecomics.com

914.381.5155, ext. 226

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*MOONSCOOP PRESS CONTACT:*

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Aimee Norman

Blueprint PR